Each individual will choose a real company (APPLE) that utilizes one of Porter’s
Each individual will choose a real company (APPLE) that utilizes one of Porter’s strategies to compete in the global market. A two-page written assessment of that company’s success with the strategy is to be completed. After defining the selected strategy (Broad differentiation) consider the following questions:
How exactly was the strategy utilized to gain a competitive advantage? Do you see any drawbacks or risks with the strategy? As a reminder, these are the six strategies that are used in Capsim.