Assess its performance of Expo 2020 Dubai.

Assess its performance of Expo 2020 Dubai.The following metrics of performance assessment can be used:
mission and strategy;
competitiveness & competitive advantage;
brand positioning & brand equity;
return on investment;
top management performance;
stock performance;
strengths, weaknesses, opportunities, and threats (SWOT).
Structure of paper:
Introduction–Company/Industry Profile
Problem Statement
Problem Analysis/Performance Assessment
Recommended Solution
Next Steps/Implementation
APA Style required

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