Does your story have a long shelf life or will it be yesterday’s news tomorrow?

Learning Goal: I’m working on a marketing question and need an explanation and answer to help me learn.Considering the goals and needs of your organization develop:3 hard news pitches and 3 soft news pitches.Length: 1 catchy subject line (for email- something that catches reporters attention) and one paragraph each per pitch.Helpful Pointers:Remember this is Guerilla PR so there is no budget for telling your story. It won’t get told unless you pitch it to earned media outlets.
Ask yourself if each story idea is hard or soft news?
Is your pitch newsworthy? Why?
Does your story have a long shelf life or will it be yesterday’s news tomorrow?
Make sure to include the 5 W’s and the one H.
You can make up news or use real life examples.
Requirements: as mentioned   |   .doc file

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