Discuss how does the “Communication process align with Advertising ?”

Learning Goal: I’m working on a marketing question and need guidance to help me learn.Discuss how does the “Communication process align with Advertising ?”
Which of the 9 components of Promotions do you feel would be your area to specialize in, and why?
Next, highlight at least one trend that has either a positive or negative effect on Marketing Communications
Please explain how you would define each of these terms above, and why you feel they are important to Business Owners, and to society as a whole?
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