Home Technology How did information technology help OpenTable build a brand inexpensively?
Technology

How did information technology help OpenTable build a brand inexpensively?

Case: OpenTable Application
Question :
How did information technology help OpenTable build a brand inexpensively?
Book used in class:-
Information Systems A Managers Guide to Harnessing Technology Version 8.0 by John Gallaugher (z-lib.org) (1).pdf
Comments from Customer
Discipline: Information system

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