Based upon your knowledge (including the required readings), do you agree with the idea that “You may not need Big Data after all?” What “little data” do you use to make decisions?
Hello, I have attached 4 reading materials on which this research paper should be based on as well as the paper needs 4 other external resources (with link). I have also attached a sample paper, the way paper should be written. there are 3 questions need to be answered. Here are the details of the paper;
Read the two CoursePack articles, “Big Data: The Management Revolution” by Andrew McAfee and Erik Brynjolfsson along with “You May Not Need Big Data After All” by Ross et al. (2013). Write a brief paper to address the following:
1. Analyze the MIT case study, “Luminar Insight: A Strategic Use of Analytics.” What were the potential risks when the company invested in Big Data and Analytics? Explain.
2. Based upon your knowledge (including the required readings), do you agree with the idea that “You may not need Big Data after all?” What “little data” do you use to make decisions?
3.What additional Big Data and “little data” do you think your company should be using? What would be the benefits and risks to using these types of data?
References: Required readings + four (4) additional external references (outside class materials), including your own work experience